SOA Planning for 2008 by Learning from 2007

Judith Hurwitz regaled SOA Consortium members and guests with client anecdotes, lessons learned, observations, and predictions in her far ranging talk on planning for SOA 2008 by learning from SOA 2007. Judith set the stage with an observation from an insightful client: “In a few years, SOA won’t be discussed as a technology strategy. SOA will just be the way business operates.” From there, Judith spoke of the perils of a technology centric SOA mindset and path – thousands of unshared, unmanageable services with no business value. During her talk, Judith emphasized that SOA success – the delivery of true business value – requires a shift in thinking away from web service interfaces and bounded applications to shared business services and business compositions.

For SOA in 2008, Judith sees business executives and professionals taking the lead in SOA – from organizational championship to business service definition. On the technology side, Judith sees organizations investing in practices and technologies related to scale – governance, quality, security and configurability. No Judith Hurwitz talk would be complete without future predictions. At the SOA Consortium meeting, Judith spoke of information-as-a-service and the ties to cloud computing. To hear all of the insights Judith presented, download the 42-minute podcast and accompanying slide presentation.

About the Speaker:

Judith Hurwitz, President & CEO, Hurwitz & Associates, has been a thought leader in the technology research and strategy consulting for more than 20 years. In 1992, she founded Hurwitz Group, a software research and consulting organization that quickly became an industry leader with top technology clients. Currently she is the President of Hurwitz & Associates, a research and consulting firm with a pragmatic portfolio of service offerings focused on identifying customer benefit and best practices for buyers and sellers of information technology in the US and Europe. Judith has held senior positions at John Hancock and Apollo Computer. She is a frequent keynote speaker at industry events and holds advisory board positions at Safeguard Scientifics and various emerging technology companies. She earned a BS and MS degrees from Boston University and was also honored by Boston University's College of Arts & Sciences, when it named her a distinguished alumnus in 2005. She is also a recipient of the 2005 Massachusetts Technology Leadership Council award.

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